Empowering your business for a more sustainable future.
About Walling Edge Strategies
Hi! I’m Ali Walling, Founder & Principal Consultant of Walling Edge Strategies. With over a decade of experience in sustainability, energy, and marketing, I’ve dedicated my career to helping businesses navigate the evolving landscape of electric vehicles (EVs) and clean energy solutions.
My journey began in the energy sector, working with some of the largest users of power and natural gas to integrate renewable energy and sustainable procurement strategies. Over the last five years, I’ve helped organizations transition to electric vehicles, guiding them through cost-saving analyses, regulatory compliance, and charging infrastructure deployment.
But I quickly realized that a bulletproof EV strategy isn’t enough—success depends on how well it’s communicated. Too often, businesses struggle to gain buy-in from employees, customers, and stakeholders, even when the transition aligns with cost savings and sustainability goals. That’s where storytelling and strategic marketing come in.
At Walling Edge Strategies, I bridge the gap between technical strategy and compelling communication, helping businesses craft clear, impactful messaging that inspires action. Because when sustainability is understood and embraced, change isn’t just possible—it’s powerful.
Let’s build your winning edge in the shift to a cleaner future.
Our Services
Sustainability Marketing & Branding
We craft compelling narratives that highlight your sustainability efforts, enhance brand loyalty, and engage eco-conscious customers. From shaping a strong, green brand identity to case study development to designing targeted campaigns for EVs and renewable solutions, we ensure your sustainability message stands out and drives real results.
Let’s bring your sustainability story to life.
We provide strategic guidance on fleet electrification, take-home fleet programs, and EV charging infrastructure to reduce emissions and optimize operations. Our approach ensures that your business can navigate the complexities of EV adoption, from assessing vehicle suitability and charging to securing funding and incentives. We ensure your EV transition is smooth, cost-effective, and future-ready.
Drive your fleet toward a cleaner, more sustainable future.
EV Integration Consulting
Education & Training Workshops
We provide engaging sessions on EV adoption, fleet electrification, sustainable practices, and charging infrastructure, ensuring teams are equipped with the knowledge to drive meaningful change. From employee engagement programs to sustainability leadership development, we help organizations build a culture of innovation and environmental responsibility.
Equip your team with the knowledge and skills to lead the charge toward a cleaner future.
We craft go-to-market strategies, deliver in-depth trend analysis, and conduct competitive benchmarking to position your offerings for success. We provide valuable insights into emerging technologies, policy shifts, and sustainability best practices, keeping your business ahead of the curve Whether launching new initiatives or enhancing existing services, we provide the tools and insights needed to stand out in the evolving EV and sustainability landscape.
Let’s turn your vision into sustainable impact.
Service Development
Contact Us
Interested in working together? Provide your contact info and we will be in touch shortly. We can’t wait to hear from you!